Event description

Startups are learning to “validate.” But what if you don’t know what to validate? And how do you know if the answers make sense?

Wednesday, November 19, 2025│4:00 p.m. – 7:00 p.m.

TechTower│Josef Průša meeting room

Capacity for registration: 15 seats

With speakers Jakub Michl and Marek Klekner from the OneBerg marketing agency, you will go through a specific validation process in two hours, from the idea to the research hypothesis to a practical demonstration of working with data. Using real tools and examples.

What we will focus on in this interactive workshop:

how to find out what you actually need to verify (and what is just noise),
how to compose questions that will give you clear answers,
what types of surveys exist (and why a questionnaire is not enough),
and what to do with the data once you have it.

You will see what others are doing wrong. And what you can do better—maybe even tomorrow.

The workshop is suitable for startup founders, innovators, product teams, and anyone who wants to be sure they are betting on the right horse.

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